

New logo mark for Saryina.LA
How fun!
We just finished a logo mark for Sarinya.LA for her upcoming chef and food styling website. She asked us for something clean and timeless. Yet simple and bold. Her directions were that she was really into handwritten lettering and she loved the "Sinatra" font that is famously known. We came back to her with a couple of different ideas and mostly handwritten fonts and we narrowed it down to this mark. We felt that this was able to get her namesake out loud and


We've made some space in the Arts District!!
Culture Theory has officially started working in the historic Arts District downtown Los Angeles. The Modern Territory started as a vacation rental home in Palm Springs co-founded by LA's Katie Kay Mead. The Mead's have now expanded their original destination and is now a rental property in Monticito Heights and is now offering small office and commercial space to the creatively minded in the Arts District of Los Angeles California. We are in here with celebrity wardrobe sty


What is brand awareness?
When we begin a new venture, one of the main things to think about is brand awareness. Brand awareness is the extent to which a brand is recognized by potential customers and is correctly associated with a particular product. This is the primary goal in the early months or years of your product or brand's release. What will your brand say about you and what mark will you leave with your potential consumers? Will it have a lasting impression? Comment below on those labels


YAARROHS
Got to hang out and make cool impromptu videos and photos with YAARROHS. She just released her cover song of Drake's "Furthest Thing" Check her out here and download the song for free. See her below showin' off BELLENBRAND's FW14 Plaid Cargo Pocket Longsleeve buttonup. She's so damn sexy. #drake #furthestthing #coversongs #yaarrohs #socialmediamaven #losangeles #athleisure #sportychic #plaid #bellenbrand #brandstylist #branding #content #culturetheory #culturetheory #fashio